Company Overview
The Internet reinvents itself from moment to moment. The web site solely as a destination is an outdated concept. Content may start on a page but it quickly flows from RSS feed to Twitter to Facebook and back.
In this brave new world of fluid content, search drives activity. People care less about where they find content as long as they find it at the time they need it. Location-based services make search and intelligent recommendations part of our everyday lives. This universe of connectivity has transformed the way we interact with each other and the way we interact with our favorite brands and retailers.
Shopping is THE single activity we all have in common. Unless you live off the grid or can pay someone to shop for you, we all go to the store for to find what we need for ourselves and those closest to us.
Collective Bias facilitates the creation of real shopper media by connecting groups of social media influencers to the brands and retailers they use in their daily lives. Our Social Fabric™ community drives conversations on a wide variety of social media platforms in order to build consumer engagement and brand loyalty that ultimately lead to sales conversion.
